This ad is a parody of Magic Shell and is from TransBOREmores 3: Dark of the Blue Moon / The Walking Fred.
Summary of Skit
Magic Gel, the hairstyle product that when you put it on your head instantly hardens into a mobile helmet. Also available: Pet Shell, the best way to preserving your pets. Who would even give this stuff away?
Announcer: Remember using that (Magic Shell is on ice cream and hardens) chocolate syrup that hardens when you put it on ice cream?
(Scene backs out to boy)
Announcer: Of course, you don't, who would build a wall between them and their ice cream? That's why we created a brand new product!
(Scene goes to Magic Gel)
Announcer: Magic Gel! (Scene goes to boy in bathroom) Just pour over your head and within minutes,(boy pours Magic Gel on hair and it hardens) your hair hardens into a immobile helmet.
Boy: Is this chocolate?
Announcer: What? No! This is a brand new product.
(Boy walks out of bathroom)
Announcer: Plus, Magic Gel will always maintain that perfect head of hair. Despite (Father appears) fatherly hair tossles,
Father: (rubs boy's head) Hiya, champ. Do you smell chocolate?
(Scene goes to Big Brother holding Kid by the neck) Announcer: Big Brother noogies,
(Brother noogies kid) Brother: Haa, noogies! (stops noogieing) Hey, I smell chocolate.
(Scene goes to boy walking to showcase with cat) Announcer: And minor mishaps.
(Showcase falls onto kid and cat and boy survives)
(Mom rushes in) Mother: Oh my goodness, are you all, do you smell chocolate?
Announcer: No, nobody (girl comes in) smells chocolate.
Girl: I think Fluffy's under there.
Announcer: Aw, what a shame, Fluffy gone too soon? Introducing
(Pet Shell appears)
Announcer: Pet Shell, the best way to preserving your pets.
(Scene goes back to incident)
Boy: Thanks, but he's not dead.
Announcer: Aww, come on people! (Dog comes in and licks cat's tail) Get creative, we got crates of this stuff!
(Scene goes to cat and Pet Shell) Magic Sh--uh, gel- I mean, pet D'oh, who (cat falls over) would even give this stuff away?